To escape from big cities or for a change of ambience during the period of social distancing, the search for vacation rentals is increasing.
The calendar has changed its numbers, but one thing is for sure at the start of 2021 as in 2020: nothing will ever be the same again, since we all have changed, in some way, after the new coronavirus pandemic. Even after the creation of Covid-19 vaccines and vaccination campaigns all over the world, the changes in habits based on safety protocols will continue influencing our choices for at least a few coming years. And one of these changes is related to social distancing and the increase of workers in home offices, and children and teenagers being schooled online, which has led people to discover new alternatives for homes in destinations that are less popular and closer to nature.
Due to all this, there has been a considerable increase in the number of people looking for new temporary homes, far from big cities, in places where one can walk safely in the open air, ideal for adults and for children and pets. According to research by Airbnb in the United States, 2021 presents three behavioral tendencies: living anywhere, hyperlocal destinations, and reconnection trips. In other words, trips will no longer focus on traditional tourism, but will be related to living, working and connecting safely far from home.
The study, produced by ClearPath Strategies for Airbnb, revealed that 20% of those interviewed moved to another location due to the pandemic, temporarily or permanently – and, of these, 37% moved to be closer to family or friends, and 21% decided to move to a rural area. Still according to the research, 83%of the participants consider settling in another space, outside their home, as part of the remote work, 60% of parents are prone to consider working remotely and traveling with their children if presential teaching continues interrupted.
Twenty-five per cent of the study’s participants believe it is possible to live where one wants and work remotely. Among the interviewees, generation Z and young millennials are the most inclined to moving to a new location, be it to work or to study remotely. Considering participants with up to 50 years of age, 61% spoke of the wish for a permanent move, while 47% think of a temporary move, until the end of the pandemic. The only thing not shown in the research, and there was no need to point it out, is that, among all the uncertainties of this year, there is no doubt that the desire to breathe fresh air is universal.
