No matter how or where consumers interact with an organization, they want a perfect experience that combines physical and digital elements.

The pandemic resulted in many things, among them, a new appreciation of personal experiences but, the same time, it has exposed the public to the conveniences and possibilities of digital services. Now, people want the best of both. Being present through digital channels for the communication of services, sales, attendance to clients, through new supports, such as videocalls, apps for following the services and post-sale interactions through digital channels facilitate the perception of multiple points of contact in an integrated and organic experience between the physical and the digital.

In some cases, enlarged reality, internet of things and other technological resources can increase even more the sensation of integration of the client between the ambiances, resulting in real phygital experiences.

FINK has adopted throughout these last years, diverse and different tools to make the clients’ lives more practical and make possible a more organized and transparent operation through all its stages. From the already possible attendance through completely online channels, such as videoconferences, to virtual tours on video, FINK has sought to be updated in the harmonic integration between the physical and the digital to make the lives of clients and partners easier, more dynamic and integrated with our process. All of this without losing the extremely personalized attendance that FINK makes a point of offering.

Read other posts:

> https://www.fink.com.br/mobility/blog/11-tips/1141-diversity-a-present-need-for-a-company-with-an-eye-to-the-future.html

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> https://www.fink.com.br/mobility/blog/722-the-use-of-renewable-energy-in-fink%E2%80%99s-daily-life.html

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